Celebrities have been taking to Twitter, Facebook and Instagram in their droves to take part in the new Wake Up Call campaign, which is being dubbed the new Ice Bucket challenge.

明星們都在Twitter、Facebook和Instagram上呼吁參加新冰桶挑戰——“起床照挑戰” 。

Naomi Campbell was among the first to post her picture first thing in the morning

The brand new Internet craze involves celebrities posting selfies of themselves as they wake up in bed - and aims to raise money and awareness for UNICEF. Pictures are posted with the hashtag #WAKEUPCALL #UNICEF - with each person nominating three others to do the same.

參加這場全新網絡狂潮的名人們要發布自己在床上醒來時的自拍照，照片帶著#起床照挑戰#聯合國兒童基金會的字樣，每個人點名其他三個人做同樣的事情，此舉意在引起對“聯合國兒童基金會”的關注并為其捐款。

Naomi Campbell was among the first to post her picture first thing in the morning and the glamorous supermodel wore a simple white camisole nightie while lying among luxurious white bedding.

娜奧米·坎貝爾是起床首傳自拍照的第一人。這位光鮮美麗的超模身穿簡單的白色吊帶睡衣，躺在奢華的白色寢具上。

Natural belle: Model Daisy Lowe looked effortlessly beautiful as she did her bit to help