第132屆廣交會上，很多參展的家電企業感受到“暖”意，不少“暖產品”“暖技術”走俏歐洲市場。為適應歐洲市場對取暖設備的需求，國內相關企業搶抓市場機遇，積極調整產品結構，靈活研發新產品，出口訂單大增。

Many Chinese home appliance enterprises saw demand for their heating products rise from the European market during the ongoing 132nd session of the China Import and Export Fair, or Canton Fair, the Shanghai Securities News reported on Friday.

據《上海證券報》10月21日報道，在第132屆中國進出口商品交易會（廣交會）上，許多中國家電企業發現歐洲市場對其供暖產品的需求有所上升。

"This time we are focusing on heating products," said Bu Zhiming, general manager of Gd Shine Electric Appliances, who has had his hands full since the opening of this year's fair on Oct 15. The major products of the exhibitor are heaters and electric ovens. The orders began flooding in more than one month earlier than previous years, according to Bu. The company sold more than 500,000 heating equipment to the European market in the first nine months, up over 30 percent year-on-year.

自10月15日第132屆廣交會啟幕以來，廣東世聯電器有限公司營銷部總經理卜志明就忙得不可開交。卜志明說：“這次我們主打的是取暖產品！”卜志明稱，公司主要生產經營取暖器、電烤箱等產品，今年訂單旺季比往年提早了一個多月。今年1至9月，公司已向歐洲出口了超過50萬臺取暖設備，同比增長超30%。

"We've received many inquiries on heating equipment from the clients," Zhang Wei, board director of the exhibitor, Honghuo Holdings, a heating equipment provider based in Guangdong province. "Small-sized air blowers with lower price and electric blankets with lower energy consumption are popular among European clients."

主打整體供暖設備的廣東宏伙控股集團有限公司董事張煒稱：“前來咨詢洽談取暖設備的客戶很多。單價較低能耗較低的小型暖風機、電熱毯等產品，受到歐洲客戶的青睞?！?/p>

To meet the demand from Europe, the company has set up a subsidiary in France to develop heating products under own brand and seen the export of own-brand products rising by four to five fold so far this year.

張煒表示，為滿足歐洲客戶需求，公司在法國成立了子公司，專門研發設計其自有品牌取暖設備。今年以來，公司自有品牌的取暖設備出口同比增加了四到五倍。

"The European market is our focus during the Canton Fair this time. Since autumn, we've seen order surge, which our overseas clients attributed to the sharp demand from the European market," said Peng Hongfei, head of the marketing department of the Vanward, a heating equipment provider.

取暖設備供應商萬和電氣國際營銷中心市場部部長彭洪飛介紹：“這次廣交會，歐洲市場是我們開拓的重點，尤其進入秋季以來，歐洲市場需求大增，我們海外訂單大幅增加?！?/p>

Peng said the sales of their heating equipment exceeded over 20 million yuan ($2.76 million) in the third quarter this year, up 102 percent on a yearly basis, "At present, we are also stepping up the preparation of new production lines to ensure order production."

彭洪飛稱：“今年三季度，萬和電氣取暖設備銷售額超2000萬元，同比增長102%，目前還在加緊籌建新的生產線保障訂單生產。”

英文來源：中國日報網

翻譯&編輯：丹妮