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春節期間消費市場呈現爆發增長 Consumers give economy festive boost

中國日報網 2023-01-29 16:10

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春節假期,各地線下消費加快恢復,線上消費保持旺盛勢頭,品質消費成為趨勢,城鄉消費潛力有力釋放。不僅是鄉村游、周邊游熱度不減,今年春節假期,長線游快速恢復,拉動景區、餐飲、住宿、零售等服務業持續回暖。

Tourists take photos while visiting the Terracotta Warriors in Xi'an, Shaanxi province, on Monday. During the Spring Festival holiday, the famous historic site attracted a large number of visitors. ZHANG TIANZHU/FOR CHINA DAILY

 

Chinese consumers splurged during the Spring Festival holiday, not only on things like duty-free commodities, jewelry and health-related products, but also on experiences such as travel and entertainment, fueled by the optimization of COVID-19 prevention and control measures, industry experts said.

業內專家表示,受新冠疫情防控措施優化的推動,中國消費者在春節假期期間不僅購買了大量的免稅商品、珠寶和健康相關產品,也在旅游業和娛樂項目上花費頗多。

 

They added that China's consumer market, which plays a fundamental role in bolstering the country's economic growth, is expected to gain momentum this year, and the consumption boom during the weeklong Chinese Lunar New Year holiday showcased the enormous vitality and strong resilience of the nation's economy.

他們補充說,中國的消費市場在支撐國家經濟增長中起著根本性的作用,預計今年將取得迅速發展,春節黃金周的消費熱潮顯示了中國經濟的巨大活力和強大的韌性。

 

Statistics from the Department of Commerce of Hainan province showed that the total sales of 12 offshore duty-free shopping malls on the tropical island reached 1.69 billion yuan from Jan 21 to Wednesday, an increase of 20.03 percent compared with the first five days of last year's Spring Festival holiday.

海南省商務廳的統計數據顯示,從1月21日到25日,海南省12家離岸免稅購物中心的總銷售額達到16.9億元,與去年同期相比增長了20.03%。

 

Chinese e-commerce platform JD reported that between Jan 21 and Wednesday, the turnover of rabbit-themed jewelry skyrocketed more than tenfold over the last Spring Festival, while transaction volume of precooked dishes rose more than six times.

電子商務平臺京東的數據顯示,從1月21日到25日,“兔”年主題珠寶首飾銷量同比增長超10倍,預制菜成交額同比增長超6倍。

 

Health-related and nutritional products to boost the immune system are increasingly favored by Chinese shoppers, with the turnover of amino acid oral liquid and protein powder soaring 215 percent and 70 percent year-on-year, respectively.

增強免疫力的健康和營養產品越來越受到中國消費者的青睞,氨基酸口服液和蛋白粉春節期間成交額分別同比增長215%和70%。

 

While global economic growth is projected to decelerate from an estimated 3 percent in 2022 to 1.9 percent this year, China's growth is expected to moderately improve this year, said a report issued by the United Nations on Wednesday.

聯合國1月25日發布的一份報告稱,雖然全球經濟增長預計將從2022年的3%放緩至今年的1.9%,但中國的經濟增長預計將適度改善。

 

With the authorities adjusting COVID policies in late 2022 and easing monetary and fiscal policies, China's economic growth is forecast to accelerate to 4.8 percent in 2023, said the report.

該報告稱,隨著中國政府在2022年底調整新冠疫情防控政策,并放松貨幣和財政政策,預計2023年中國經濟增長將上升至4.8%。

 

China's GDP expanded 3 percent year-on-year in 2022 to 121.02 trillion yuan, according to the National Bureau of Statistics. Consumption contributed to 32.8 percent of China's economic growth last year, driving GDP growth by 1.0 percentage point.

根據國家統計局的數據,2022年中國國內生產總值同比增長3%,達到121.02萬億元。去年,消費對經濟增長的貢獻率為32.8%,拉動國內生產總值增長1.0個百分點。

 

Analysts said that Spring Festival spending has been a barometer of China's consumption vitality, and the recovery of consumption will become the main force boosting China's economic rebound in 2023.

分析人士表示,春節消費一直是中國消費活力的晴雨表,2023年消費復蘇將成為推動中國經濟反彈的主要動力。

 

The domestic tourism market also witnessed a robust recovery during the holiday. According to the Ministry of Culture and Tourism, domestic destinations and attractions received 308 million visits, up 23.1 percent year-on-year. The number was roughly 88.6 percent of that in 2019.

假期期間,國內旅游市場也出現了強勁復蘇。根據文化和旅游部的數據,國內旅游目的地和景點接待了3.08億人次,同比增長23.1%。這一數字約為2019年的88.6%。

 

Cinemas welcomed crowds of moviegoers, with the country's box office revenue for the holiday exceeding 6.5 billion yuan as of 4 pm on Friday, data from box office tracker Maoyan showed.

票房追蹤網站貓眼的數據顯示,截至1月26日下午4點,電影院迎來了大批影迷,春節假期期間全國票房收入超過65億元。

 

Chinese shoppers unleashed their pent-up purchasing demand during the Spring Festival, and their consumption level has almost returned to pre-pandemic levels, said Pan Helin, co-director of the Digital Economy and Financial Innovation Research Center at Zhejiang University's International Business School.

浙江大學國際聯合商學院數字經濟與金融創新研究中心聯席主任盤和林表示,中國消費者在春節期間釋放了被壓抑的購買需求,消費水平幾乎恢復到了疫情之前。

 

來源:中國日報

編輯:yaning

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